Landing Page 101

What is a Landing Page?

A Landing page is any page on a website where traffic is sent specifically to prompt a certain action or result.

Grow Your Business

The most important reason for a landing page is to increase conversion rates by directing clients or customers directly to pertinent information. Higher conversion rates equals more profit.

Offer More

Downloadable files such as contractual agreements
Contact forms for lead capture
Display pertinent info and photo albums
Promote a specific product or property

Meet Your Goals

Targeted promotion or product specific landing pages are focused on a single objective that matches the intent of the ad that your visitors clicked on to reach your page.

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